TJ Schier is the CEO of SMART Restaurant Group, a leading hospitality and consulting company. TJ speaks and consults in the areas of guest service, employee retention and off-premise space, delivering customized workshops to operators, owners, GMs and industry associations. TJ also built dozens of guest service and training programs for quick-service, contract feeder, casual and fine dining brands.
TJ is the former Chief Operating Officer of BigShots Golf owned by ClubCorp. BigShots Golf grew quickly to be the second largest player in golf entertainment before being sold by the private equity ownership group to the largest competitor in the space.
For 15 years, he was also a multi-unit franchise owner Which Wich Superior Sandwiches and led their catering revolution…especially focused around schools, band, sports and other groups. Prior to starting his speaking and consulting business, he spent 18 years at Chuck E Cheese’s, leaving as VP of Field Support.
He has written numerous books including the SMART Restaurant Guide to Catering Domination (co-authored with Sam Stanovich) and co-hosted (with Sam) the Deliver, Catering and Takeout Show Podcast on Foodable TV. He has a BBA and MBA from the University of Texas – Hook ‘Em!