Sharon Arthofer is an esteemed retail executive and seasoned entrepreneur with a passion for franchising and business development in the food and beverage space. She brings more than 25 years of multi-unit experience as a franchisee for respected national brands like Wetzel’s Pretzels. With her experience growing start-ups and proven success in bolstering national brands across the nation, she created Sip Fresh- a specialty beverage concept serving fresh fruit-based juices, smoothies and teas in a fun and engaging way. As the well-regarded CEO and founder of Sip Fresh, she brings a wealth of knowledge and a unique owner / operator perspective to the brand. Her commitment to empowering franchisees and fostering a thriving franchise community has been instrumental in driving the concept’s growth. She has established Sip Fresh as a prominent player in the beverage industry, touting streamlined operations, and a low labor model focused on driving high ROI and strong margins for franchisees. Sharon’s dedication, expertise, and innovative approach continue to inspire and drive the brand’s future endeavors.