Robin Blanchette is Founder and CEO of Houston-based Norton Creative, a full-service advertising agency that specializes in the hospitality industry. Robin founded Norton Creative in 2014, after a celebrated 20-year career in corporate in-house advertising and marketing for retail and restaurants. She now directs a nimble and creative team that delivers big results for clients like Buffalo Wild Wings, Golden Corral, HTeaO and Fogo de Chao on projects ranging from brand identity/positioning, campaign design, customer journey, menu engineering/architecture, and paid digital and social media strategy and execution.
Robin remains committed to her industry and her community. She has served on the Marketing Advisory Board for both Share our Strength’s No Kid Hungry, the campaign to end childhood hunger in America, and Women’s Foodservice Forum. She was also the Co-Chair of the Marketing Committee for GLEAM, national mentoring organization for the hospitality industry, and now serves on the Advisory Board for GLEAM.
Robin earned a Master of Business Administration from Texas Christian University, where she served on the Executive Board for Neeley Business School and a Bachelor of Arts in Communications (Radio, Television and Film) from Baylor University.
