Megumi Robinson is VP of Services at Belle Communication, where she leads the development of creative campaigns that help foodservice clients get in front of target audiences and win in crowded, fast-paced markets. With expertise spanning media relations, influencer marketing, crisis communications and integrated storytelling, she brings a strategic lens to execution—ensuring campaigns are built to perform across channels. With a background in hospitality and tourism, she brings a unique edge in helping foodservice brands tap into the power of place, culture and guest experience to drive traffic, build loyalty and fuel fandom. Megumi has worked with brands like Jeni’s Splendid Ice Creams, The Halal Guys, Rubix Foods and Lamb Weston. She has been named to Ragan’s Top Women in Communications, featured in outlets like Marketing Dive, Business Insider and Digiday, and led education sessions for the Association of National Advertisers.