Jon Fischer is the Head of Development at Wetzel’s Pretzels and has been with the brand since 2019, contributing to its remarkable growth to over 400 locations across the U.S. and Canada. With extensive leadership experience spanning diverse retail and restaurant ventures, Jon specializes in real estate and franchising and brings a profound background in real estate strategy, successful site location analytics, store design and construction.
At Wetzel’s Pretzels, Jon’s primary focus is providing comprehensive site selection support. He remains attuned to the pulse of the franchise and quick-service restaurants, supporting Wetzel’s continued expansion across various formats such as malls, entertainment venues, transit stops, convenience stores, Walmart and Macy’s locations and food trucks. Beyond the corporate realm, Jon is an aspiring author currently working on his third fiction novel.