Jimmy Bennett is the VP of media, social, and partnerships for Wendy’s, where he heads up the connections team and leads all external consumer touchpoints including media, social, partnerships, content, digital, owned and gaming.
Previously, Mr. Bennett worked in integrated marketing for Adult Swim and in brand management and entertainment partnership roles for Coca-Cola. He started his career on the agency side with leadership positions in media buying and media planning. Mr. Bennett has a B.A. from Emory University and an M.B.A. from the Kellogg School of Management at Northwestern University.