Stepping into the role of Senior Vice President of Marketing Insights and Innovation is Carmela Hughley, a marketing maven with over 25 years of industry expertise under her belt. Hughley’s impressive track record at Madison Reed speaks volumes about her prowess in driving consumer brand strategy and operational excellence. Most recently, she led Madison Reed’s expansion from three to 87 locations in three years. At Rita’s, she steers the ship when it comes to marketing strategy, customer insights, and pioneering new avenues for innovation. The ultimate goal? To elevate the customer experience, forge deeper connections with patrons, and pave the way for sustainable long-term growth for the brand.
