Taylor Crookston-Grace is Director of Brand Standard for Burger King U.S. & Canada, where he leads the operational and brand standards that shape the guest experience across the brand’s restaurants. His work sits at the center of Burger King’s ongoing turnaround, connecting the standards set at the corporate level to consistent, day-to-day execution in the field – including at the drive-thru – where quality, friendliness, and efficiency meet under real operating pressure.
Following this morning’s Drive-Thru Report reveal, we’ll go deeper into the technologies and innovations separating winning brands, and what it means to run the modern QSR drive-thru that delivers consistency, experience, and somewhat beyond expectation.