Lawrence Brown

CDO • Rita’s Italian Ice & Frozen Custard

Lawrence Brown’s career spans leadership roles with some of the most recognized names in the food and franchise industry. He previously led franchising and development at Tide Services, a subsidiary of The Procter & Gamble Company, expanding the Tide Cleaners and Tide Laundromats concepts. During his tenure at Restaurant Brands International, he played a pivotal role in driving Burger King’s highest-ever five-year pipeline of 650 new openings and helped drive record-setting growth in South America. His experience also includes executive positions at Fat Tuesday, Tim Hortons and Barclays Investment Bank.

As CDO of Rita’s, Brown oversees the company’s franchise and real estate development, focusing on accelerating growth in key markets and optimizing operational efficiencies for franchisees.

All Sessions by Lawrence Brown

September 10, 2026

Option 1: QSR: Unveiling the Drive-Thru of the Future
10:00 AM - 10:45 AM
TBD

Following this morning’s Drive-Thru Report reveal, we’ll go deeper into the technologies and innovations separating winning brands, and what it means to run the modern QSR drive-thru that delivers consistency, experience, and somewhat beyond expectation.