Kelly O’Rourke is the Marketing Director at FiiZ Drinks, where she leads brand and marketing strategy for the fast-growing beverage brand. She’s built her career across roles in brand management, retail, and sports and event marketing with companies like Backcountry, Skechers, and ASICS, and is passionate about curating a brand’s customer experience and creating campaigns and partnerships that connect brands to culture and community.
Restaurants have more data than ever and tools to gather information. But are you on the path to true hyper-personalization? Let’s break down what it takes to get there and the tech solutions and marketing practices making it happen.
