Since 2014, Jonathan has served as the CEO of Shuckin Shack Oyster Bar, a fresh seafood and cold beer concept out of Wilmington, North Carolina. He’s been featured on the cover of FSR Magazine, appeared on Good Morning America, quoted and featured in numerous publications including The Wall Street Journal, Washington Post, and other local, regional, and national newspapers, journals, and magazines. Jonathan is known for his no-nonsense approach to true hospitality and business building.
Forget broad culture talk. This panel goes straight to the “how.” Learn practical programs for understanding your core guest, creating emotional touchpoints, and accelerating guest-driven decisions across menus, marketing, and operations. From brands with big data to those building insight from scratch, we’ll dig into the tools, habits, and cross-functional collaboration that turn guest understanding into loyalty-building action.